GCCE, in partnership with the City of Albuquerque, City of Santa Fe, City of Bernalillo, and the Mid-Region Council of Governments, is leading the effort to form a vibrant destination marketing effort that will draw thousands of visitors into the diverse array of experiences across the northern region of our state. Recent studies of state tourism destination marketing efforts demonstrate the significant Return on Investment that regions realize when strategic funding is invested in creative and targeted marketing campaigns, drawing thousands of domestic and international tourists into an area.

Sign up for our quarterly newsletter and receive updates on the Cultural Corridor and other GCCE projects.